Independent. Experienced. Based in Shanghai.
Fractional leadership for high-value digital work.
A discreet consultancy providing CTO, COO, and product execution support for brands, investors, and founders navigating complex digital decisions.

Clients






We don’t need more strategy. We need someone to actually execute.

We work with a small group of clients to solve digital challenges that require senior-level thinking and dependable execution — without the noise of a full-time hire or a large agency.
Services include:
- Fractional CTO/COO
- Technical and operational leadership during inflection points, growth, or restructuring.
- Product & Project Delivery
- Execution support for digital initiatives — from vendor management to launch-readiness.
- Advisory & Oversight
- Short-term, high-leverage insight on systems, platforms, and performance risks.
Our clients typically approach us when:

A digital project is underperforming or over-complicated
A founder or board needs operational clarity without adding headcount
An investor seeks technical or delivery oversight post-acquisition
A brand needs to modernize its infrastructure or go-to-market strategy
They value quiet competence, clear answers, and reliable follow-through.
They don’t need more input — they need results.
We operate on a fractional or project basis — embedded when needed, absent when not.

You get:
A principal-level partner with cross-functional experience
Clear scoping, minimal meetings, no dependencies
Confidentiality and discretion by default
A systems-level view of your challenge — technical, operational, and strategic
You won’t receive a deck unless it’s needed.
You will receive clarity and delivery.
We don’t need more strategy. We need someone to actually execute.
We work with a small group of clients to solve digital challenges that require senior-level thinking and dependable execution — without the noise of a full-time hire or a large agency.
Services include:
- Fractional CTO/COO
- Technical and operational leadership during inflection points, growth, or restructuring.
- Product & Project Delivery
- Execution support for digital initiatives — from vendor management to launch-readiness.
- Advisory & Oversight
- Short-term, high-leverage insight on systems, platforms, and performance risks.
Our clients typically approach us when
A digital project is underperforming or over-complicated
A founder or board needs operational clarity without adding headcount
An investor seeks technical or delivery oversight post-acquisition
A brand needs to modernize its infrastructure or go-to-market strategy
They value quiet competence, clear answers, and reliable follow-through.
They don’t need more input — they need results.